FIVE ROLES OF THE MASTER HERDER

A Transformational Journey to the Leader Within


June 19-21, 2025
 
Center for Conscious Horsemanship | New Jersey

Based on Linda Kohanov's groundbreaking work and facilitated by Lisa Murrell 

WHAT WOULD YOUR LIFE BE LIKE IF YOU FELT IN BALANCE?


 ABLE TO HANDLE SITUATIONS AND RELATIONSHIPS IN A WAY THAT IS GOOD FOR ALL?

(Without having to change who you really are!)

Join us to discover the ancient wisdom of nomadic herding cultures, critically relevant for today's challenges. This revolutionary approach to leadership and personal growth will transform how you engage with others—both professionally and personally.

THE FIVE ESSENTIAL ROLES

At the heart of this revolutionary approach are five distinct roles that create
balanced leadership in any context:

THE DOMINANT

Creates necessary order and maintains boundaries. The mature Dominant establishes clear structure through respect rather than fear, knowing when to step into power and when to step back. Unlike the immature Dominant (who relies on intimidation, micromanagement and control), mature Dominants create order that inspires cooperation rather than resistance. They excel at setting boundaries with aggressors, breaking up conflicts, and directing groups toward common goals.

THE LEADER

Inspires willing movement through trust and presence. The mature Leader exhibits contagious confidence and vision that others naturally follow. They navigate both familiar and novel situations with calm assurance, focusing others during challenging times. Unlike those who simply push from behind, true Leaders move ahead with a clear vision that creates commitment rather than mere compliance.iding others through authentic connection.

THE NURTURER/COMPANION

Builds psychological safety and emotional bonds. This often-overlooked role creates the foundation for all productive relationships. The Nurturer/Companion promotes the oxytocin response—the "glue" that holds groups together—reducing stress, encouraging connection, and fostering environments where vulnerability is respected. They facilitate integration of new members and strengthen bonds through understanding and affection.

THE SENTINEL

Builds psychological safety and emotional bonds. This often-overlooked role creates the foundation for all productive relationships. The Nurturer/Companion promotes the oxytocin response—the "glue" that holds groups together—reducing stress, encouraging connection, and fostering environments where vulnerability is respected. They facilitate integration of new members and strengthen bonds through understanding and affection.

THE PREDATOR

Often the most transformative learning in the workshop comes through understanding this essential yet frequently misunderstood role. As Linda Kohanov's research reveals, this energy serves a vital function: it culls anything that jeopardizes the wellbeing of the herd. Discover how this focused, decisive force identifies weaknesses, removes obstacles, and maintains the health of the whole system. Learn to harness this powerful energy constructively—setting necessary boundaries, making difficult decisions, and taking decisive action when required. Participants consistently report that properly understanding this role creates breakthrough moments in their leadership approach, transforming what was once feared into a valued aspect of balanced leadership.

18 ICF Continuing Coach Education Credits Available

What You'll Experience:

Day 1: Assessment and Introduction

  • Complete the Five Roles of a Master Herder Professional Assessment (access provided upon registration)
  • Receive expert analysis and interpretation of your personal assessment results
  • Discover which roles you naturally embody and which need development
  • ​Begin understanding the five essential roles: Dominant, Leader, Nurturer/Companion, Sentinel, and Predator

Days 2-3: Equine-Facilitated Learning

  • Experience profound insights through direct interaction with horses
  • Practice applying the five roles in real-time situations
  • Discover which roles you naturally embody and which need development
  • Develop practical skills through hands-on activities and step-by-step processes
  • ​No prior horse experience necessary!

FREE LEADERSHIP ASSESSMENT

Discover Your Natural Leadership Style

Take the Five Roles of a Master Herder Self-Assessment now to identify your innate leadership tendencies. This complimentary tool will give you initial insights into which of the five essential roles come naturally to you.

Workshop participants receive comprehensive analysis and personalized strategies to develop all five roles for balanced leadership. The assessment is just the first step in your leadership transformation journey.

WHAT YOU'LL MASTER

  • The Five Essential Roles: Understand the unique purpose, benefits, and challenges of each role
  • Personal Assessment: Identify which roles you currently play in your life and relationships
  • Balanced Leadership: Learn why mastering all five roles is critical for authentic successs
  • ​Practical Applications: Gain innovative techniques for conflict resolution, motivation, and empowerment
  • ​Transformational Skills: Develop abilities that transfer directly to your professional and personal life

WHO WILL BENEFIT

For Established Leaders:

  • Integrate psychometric testing that complements equine-assisted learning
  • Enhance your leadership presence and team management capabilities
  • ​Develop advanced conflict resolution strategies
  • ​Drive meaningful change while building trust and engagement

For Emerging Leaders:

  • Build a foundation in socially intelligent leadership
  • Develop skills to inspire trust and effectively guide others
  • ​Learn to thrive in dynamic environments
  • ​Leave behind outdated models of fear-based leadership

Personal Growth Seekers:

  • Build a foundation in socially intelligent leadershipDeepen self-awareness and emotional intelligence
  • Approach life's challenges with newfound confidence
  • ​Understand the people in your life on a deeper level
  • Create environments where all relationships can flourish


TESTIMONIALS

Robert Wysocki,
Program Manager
Amazon Web Services
"The ‘Five Roles’ workshop is an amazing learning opportunity for new and experienced leaders searching for a way to enhance engagement, build trust, drive change, and leave the old ways of leading through fear or dominant behaviors behind."
Shawn Landrum, PCC
Hearts In Motion LLC
"The 5 Roles of the Master Herder offered me the chance to explore within myself the roles I choose and those I don't, the effects of each with insight from the horses enabling me to open my heart to all of these roles of thriving, so I can choose how I want to be, the environment I want to create and a deeper ability to love others."
Anna Novaes, CPCC, ACC
A.D. of Learning, Client Capabilities
McKinsey & Company
"The 5 roles of the Master Herder was so powerful! It helped me understand leadership dynamics, see myself as a leader - and what kind of leader I am - and how to best harness my power. I brought back the concept to the big 5 consulting firm I work for and it resonated deeply with my colleagues...and definitely supported my most recent promotion!"

ABOUT YOUR FACILITATOR

Lisa Murrell is a pioneer in the Equine Assisted Coaching industry with over 25 years of experience. She's built multiple 6-figure businesses while staying true to her horse-centered values. As an ICF-certified coach and business mentor, she's helped hundreds of equine professionals transform their practices from struggling to thriving.  

Lisa is a certified Master Herder Instructor, personally sanctioned by Linda Kohanov. Based in Tucson, Arizona, Lisa typically conducts workshops at her ranch and select locations throughout the US and Europe. She has completed the Eponaquest Master Herder Training Program and advanced study on teaching the Five Roles model, including administering and interpreting the Master Herder Professional Assessment.

LET'S TALK SPECIFICS...

DATES

June 19-21, 2025

Location: 

Center for Conscious Horsemanship
283 Long Swamp Rd
Plumsted, NJ

Investment:

> Early Bird (Until June 1, 2025): $850

> Regular Registration: $950

Note: This special New Jersey workshop will proceed with a minimum of 8 participants

LIVE, LEAD, AND WORK IN BALANCE

Reserve your place now for this life-changing experience. Transform your approach to leadership and personal growth through the wisdom of horses and ancient herding cultures.

Space is limited to ensure quality instruction and meaningful experiences for all participants.

Early Bird Special: Save $100 when you register by June 1, 2025!